Floro is Norway's westernmost city, located near the world's longest and deepest fjord, Sognefjord. It became the first city in the province of Sogn og Fjordane when it was established in 1860 in response to the the demand for a city in the fishing-region of Kinn. Floro retains a charming feel and it was selected the most pleasant city to live in by National Radio Channel 2, twice in a row. In 1998 the city received another price, as it was named the "Environmental City" by the Norwegian Minister of the Environment for its extensive efforts regarding the environment. The small-town atmosphere you will experience in Floro is very much alive and original with a charming main street and a good selection of shops.
Fishing boats and ships traveling along the coast had already made use of the harbour for many years before Floro received its city charter. In these years, the herring fisheries became a major industry in the region. Many consider herring -- «the silver of the seas» -- to be the main reason why the town was founded, which one finds again in the town’s shield. Fish still plays an important role in the coast town, but now Salmon takes centre-stage.
Several large enterprises turning out processed fish or fish feed for sea farming in considerable quantities, are based in Floro. These are successful, modern export businesses. «The black gold» – oil – is also important. Fjord Base supplies the oil extraction industry in the North Sea on a large scale. Still another cornerstone in Floro is Kværner, internationally renowned ship builders specializing in tankers. Our economy is expanding, and we are proud of our low rate of unemployment. Floro is a major industrial centre, although it is hardly apparent at first sight. On certain days, when the wind is right, you notice the smell from the fish factories. And you may hear the locals say: «I can smell money!»
11 °C
Rain, light intensity shower rain (0.27 mm last hour)
Floro based, Florø Rorbu Holiday Apartment Resort, has an interesting range of rooms and apartments with balconies where guest can enjoy quayside dinners. Florø Rorbu Holiday Apartment Resort has its own slipway at the Marina Krokane where boats are for hire to go fjord fishing. READ MORE
Comfort Hotel Floro located in Floro offers various hotel facilities including big rooms, a Sauna, on site Restaurant, a Cocktail Lounge, Banquet and Meeting Rooms, Business Friendly Services and a Fitness Center for guests. Comfort Hotel Floro is a Pet-friendly and Smoke Free Hotel, with various Hiking and walking options in the Nature Areas of Floro. READ MORE
Floro Hotel is a price friendly B&B hotel in Floro! From the Floro Hotel it is a short walk to the nature park ?Storåsen?, where you can enjoy the view of small islands among our skerries - go fishing or have a picnic enjoying the beautiful nature scenes in Floro. READ MORE