L'Alfàs del Pi (in Valencian) or Alfaz del Pi (in Spanish) is a Valencian town and municipality located in the comarca of Marina Baixa, in the province of Alicante, Spain, lying at the foot of Sierra Helada.
Alfaz del Pi has an area of 19.3 km² and, according to the 2006 census, a total population of 18,469 inhabitants. It has the second biggest concentration of Norwegian residents abroad. The economy of Alfaz del Pi is mainly based on tourism. The most important monument in the city is the Catholic church of Cristo del Buen Acierto, built in 1784. The town's symbol is a pine tree, that can be found in the church square. It is home to a nationally renownd film festival which runs each year.